{"id":13775,"date":"2025-08-21T09:00:29","date_gmt":"2025-08-21T00:00:29","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2025\/08\/21\/13775\/"},"modified":"2025-08-21T09:00:29","modified_gmt":"2025-08-21T00:00:29","slug":"%eb%a7%88%ec%bc%80%ed%8c%85%ea%b4%80%eb%a6%ac%eb%a1%a0_%ec%8b%a0%ec%a0%9c%ed%92%88-%ec%a4%91-%ec%84%b1%ea%b3%b5%ec%82%ac%eb%a1%80%ec%99%80-%ec%8b%a4%ed%8c%a8%ec%82%ac%eb%a1%80%eb%a5%bc-%ea%b0%81","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2025\/08\/21\/13775\/","title":{"rendered":"\ub9c8\ucf00\ud305\uad00\ub9ac\ub860_\uc2e0\uc81c\ud488 \uc911 \uc131\uacf5\uc0ac\ub840\uc640 \uc2e4\ud328\uc0ac\ub840\ub97c \uac01\uac01 \uc120\ud0dd\ud574 \uc131\uacf5\uc694\uc778\uacfc \uc2e4\ud328\uc6d0\uc778 \ubd84\uc11d (\ub2e8, \ub3d9\uc77c\ud55c \uc81c\ud488\uad70\uc5d0\uc11c \uc131\uacf5\uc0ac\ub840\uc640 \uc2e4\ud328\uc0ac\ub840\ub97c \uac01\uac01 \uc120\ud0dd\ud574 \ubd84\uc11d)"},"content":{"rendered":"

<\/p>\n

\ubaa9\ucc28<\/strong><\/p>\n

\u2160. \uc11c\ub860<\/p>\n

\u2161. \ud604\ub300\uc790\ub3d9\ucc28 \uc2e4\ud328\uc0ac\ub840 : \uc544\uc2ac\ub780
\n1. \uc2dc\uc7a5\uc0c1\ud669
\n2. STP \ubd84\uc11d
\n3. 4P \ubd84\uc11d
\n4. \uc2e4\ud328\uc694\uc778<\/p>\n

\u2162. \ud604\ub300\uc790\ub3d9\ucc28 \uc131\uacf5\uc0ac\ub840 : \uc81c\ub124\uc2dc\uc2a4
\n1. \uc2dc\uc7a5\uc0c1\ud669
\n2. STP \uc804\ub7b5
\n3. \ube0c\ub79c\ub4dc \uc804\ub7b5
\n4. 4P \ubd84\uc11d
\n5. \uc131\uacf5\uc694\uc778<\/p>\n

\u2163. \uacb0\ub860<\/p>\n

\u2164. \ucc38\uace0\ubb38\ud5cc<\/p>\n

\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n

\u2160. \uc11c\ub860<\/p>\n

\uc2e0\uc81c\ud488 \uc131\uacf5\uc0ac\ub840\uc640 \uc2e4\ud328 \uc0ac\ub840\ub85c \ud604\ub300\uc790\ub3d9\ucc28\uc758 \uc81c\ub124\uc2dc\uc2a4\uc640 \uc544\uc2ac\ub780\uc73c\ub85c \uc120\uc815\ud588\ub2e4. \uc81c\ub124\uc2dc\uc2a4\ub294 \uad6d\ub0b4\uc5d0\uc11c \uace0\uae09\ucc28 \uc2dc\uc7a5\uc744 \uc5f4\uba74\uc11c \ud2b9\ud788 \ubbf8\uad6d \ubd81\ubbf8 \uc2dc\uc7a5\uc5d0 \uc218\ucd9c\ud558\ub294 \ucc28\ub7c9\uc73c\ub85c \ub3c5\uc77c\uc774\ub098 \uc77c\ubcf8\uc5d0\uc11c \uc120\uc810\ud55c \uc900\ub7ed\uc154\ub9ac \uc2dc\uc7a5\uc744 \uacf5\ub7b5\ud558\ub294 \ub370 \uc131\uacf5\ud55c \uc0ac\ub840\ub85c \ubcfc \uc218 \uc788\ub2e4. \ubc18\uba74 \uc544\uc2ac\ub780\uc740 \uad6d\ub0b4 \uc2dc\uc7a5\uc5d0\uc11c \uc218\uc785\ucc28 \ud0ac\ub7ec\ub97c \uc678\uce58\uba70 \ud638\uae30\ub86d\uac8c \ub4f1\uc7a5\ud588\uc9c0\ub9cc \uc874\uc7ac \uc758\ubbf8\ub97c \uc783\uc5b4\ubc84\ub9ac\uba74\uc11c \uc81c\ub300\ub85c \ub9dd\ud574\ubc84\ub9b0 \uc5ed\ub300 \uac00\uc7a5 \ube68\ub9ac \ub2e8\uc885\ub41c \ud604\ub300\ucc28\ub85c \ub0a8\uaca8\uc9c4 \uc2e4\ud328 \uc0ac\ub840\uc5d0 \ud574\ub2f9\ud558\uc5ec \uc544\uc2ac\ub780\uacfc \uc81c\ub124\uc2dc\uc2a4\uc758 \uc0ac\ub840\uc5d0 \ub300\ud574 \uc131\uacf5 \uc694\uc778\uacfc \uc2e4\ud328 \uc694\uc778\uc744 \ubd84\uc11d\ud574 \ubd24\ub2e4.<\/p>\n

\u2161. \ud604\ub300\uc790\ub3d9\ucc28 \uc2e4\ud328\uc0ac\ub840 : \uc544\uc2ac\ub780<\/p>\n

1. \uc2dc\uc7a5 \uc0c1\ud669<\/p>\n

\uc544\uc2ac\ub780\uc740 \ud504\ub85c\uc81d\ud2b8\uba85 \u2018AG\u2019\ub85c \uac1c\ubc1c\ub41c \uc544\uc2ac\ub780\uc740 2014\ub144\uc5d0 \ucd9c\uc2dc\ub418\uc5c8\ub294\ub370 \ub2f9\uc2dc\uc5d0\ub294 \uc218\uc785\ucc28\uac00 \ub098\ub0a0\uc774 \uc5ed\ub300 \ucd5c\uace0 \uae30\ub85d\uc744 \uacbd\uc2e0\ud560 \uc815\ub3c4\ub85c \uc798 \ud314\ub9ac\ub358 \uc2dc\uae30\uc600\ub2e4. \ud3ed\uc2a4\ubc14\uac90, BMW, \ubca4\uce20 \ub4f1 \ub3c5\uc77c \ube0c\ub79c\ub4dc \ucc28\ub4e4\uc774 \uc800\ubc30\uae30\ub7c9 \ub514\uc824 \ud30c\uc6cc\ud2b8\ub808\uc778\uc744 \uc7a5\ucc29\ud55c \uc5d4\ud2b8\ub9ac\uae09 \uc0ac\uc591\uc744 \uacf5\uaca9\uc801\uc73c\ub85c \ucd9c\uc2dc\ud558\uba74\uc11c \uc218\uc785\ucc28\ub97c \uc120\ud0dd\ud558\ub294 \ube44\uc911\uc774 \ub9ce\uc774 \ub298\uc5b4\ub0ac\ub2e4. \ucc28\ub7c9 \ud310\ub9e4\uae30\uc900\uc73c\ub85c \ubcf4\uba74 2011\ub144 \uae30\uc900 \uc218\uc785\ucc28\uc758 \ud310\ub9e4\uc2e4\uc801\uc774 105,037\ub300\uc600\ub294\ub370 2014\ub144 \uc2e0\uaddc \uc218\uc785\ucc28 \ud310\ub9e4\uc2e4\uc801\uc740 196,359\ub300\ub85c \uc57d 87% \uc99d\uac00\ud588\ub2e4. \uc774\ub807\uac8c \uc218\uc785\ucc28 \ud310\ub9e4\uac00 \ub9ce\uc774 \uc99d\uac00\ud55c \uac83\uc740 \uc218\uc785\ucc28\uc5d0 \ub300\ud55c \uc811\uadfc\uc131\uc774 \uc88b\uc544\uc9c0\uba70 \uae30\uc874\uc5d0 \uad6d\uc0b0\ucc28\ub97c \ubcf4\uc720\ud588\ub358 \uc18c\ube44\uc790\ub4e4\ub3c4 \uc774\ud0c8\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc558\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n

2. STP \ubd84\uc11d<\/p>\n

1) \uc2dc\uc7a5\uc138\ubd84\ud654(Segmentaion)
\n \ub2f9\uc2dc \uad6d\ub0b4 \uc2dc\uc7a5\uc740 1\ucc28\uc801\uc73c\ub85c \uc218\uc785\ucc28\uc640 \uad6d\uc0b0\ucc28\ub85c \ub098\ub204\uace0 \uad6d\uc0b0\ucc28\ub294 \uc900\uc911\ud615, \uc911\ud615, \uc900\ub300\ud615\uacfc \uac19\uc774 \ubc30\uae30\ub7c9 \uae30\uc900\uc73c\ub85c \ub098\ub258\uc5b4 \uc788\uc5c8\ub2e4. <\/p>\n

2) \ud0c0\uac9f\ud305(Targeting)
\n \uc544\uc2ac\ub780\uc744 \ucd9c\uc2dc\ud558\uba74\uc11c \uc18c\ube44\uc790\uc758 1\ucc28 \ud0c0\uac9f\ud305\uc740 \ub2f9\uc2dc \uc804\ub95c\uad6c\ub3d9 \ud504\ub9ac\ubbf8\uc5c4 \uc138\ub2e8 \ub809\uc11c\uc2a4 ES, \uc544\uc6b0\ub514 A6 \ub4f1 \uc218\uc785\ucc28\ub97c \uacbd\uc7c1\ubaa8\ub378\ub85c \uc124\uc815\ud558\uba70 \uad6c\ub9e4\ub825 \uc788\ub294 \uc911\uc7a5\ub144\uce35 \uc18c\ube44\uc790\ub97c \ud0c0\uac9f\uc73c\ub85c \ud588\ub2e4. \ub300\ud45c\uc801\uc73c\ub85c \ud604\ub300\ucc28 \uadf8\ub79c\uc800\ub098 \uae30\uc544\ucc28 K7 \ud0c0\ub358 \uc18c\ube44\uc790\ub4e4\uc774 \ub2e4\uc74c \ucc28\ub85c \uc218\uc785\ucc28\ub97c \uc120\ud0dd\ud558\ub294 \uc0ac\ub840\uac00 \ub9ce\uc544\uc9c0\uc790 \ud604\ub300\ucc28\uc5d0\uc11c \uc774\uc5d0 \ub300\ud574 \uc218\uc785\ucc28\ub85c\uc758 \uace0\uac1d \uc774\ud0c8\uc744 \ub9c9\uace0\uc790 \ud55c \uac83\uc774\ub2e4.<\/p>\n

\ucd9c\ucc98 : \ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ubaa9\ucc28 \u2160. \uc11c\ub860 \u2161. \ud604\ub300\uc790\ub3d9\ucc28 \uc2e4\ud328\uc0ac\ub840 : \uc544\uc2ac\ub780 1. \uc2dc\uc7a5\uc0c1\ud669 2. STP \ubd84\uc11d 3. 4P \ubd84\uc11d 4. \uc2e4\ud328\uc694\uc778 \u2162. \ud604\ub300\uc790\ub3d9\ucc28 \uc131\uacf5\uc0ac\ub840 : \uc81c\ub124\uc2dc\uc2a4 1. \uc2dc\uc7a5\uc0c1\ud669 2. STP \uc804\ub7b5 3. \ube0c\ub79c\ub4dc \uc804\ub7b5 4. 4P \ubd84\uc11d 5. \uc131\uacf5\uc694\uc778 \u2163. \uacb0\ub860 \u2164. \ucc38\uace0\ubb38\ud5cc \ubcf8\ubb38\ub0b4\uc6a9 \u2160. \uc11c\ub860 \uc2e0\uc81c\ud488 \uc131\uacf5\uc0ac\ub840\uc640 \uc2e4\ud328 \uc0ac\ub840\ub85c \ud604\ub300\uc790\ub3d9\ucc28\uc758 \uc81c\ub124\uc2dc\uc2a4\uc640 \uc544\uc2ac\ub780\uc73c\ub85c \uc120\uc815\ud588\ub2e4. \uc81c\ub124\uc2dc\uc2a4\ub294 \uad6d\ub0b4\uc5d0\uc11c \uace0\uae09\ucc28 \uc2dc\uc7a5\uc744 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[18899,5979,15491],"class_list":["post-13775","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-18899","tag-5979","tag-15491"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/13775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=13775"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/13775\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=13775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=13775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=13775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}