{"id":29165,"date":"2026-01-22T09:00:57","date_gmt":"2026-01-22T00:00:57","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/01\/22\/29165\/"},"modified":"2026-01-22T09:00:57","modified_gmt":"2026-01-22T00:00:57","slug":"%ec%82%ac%ed%9a%8c%eb%b3%b5%ec%a7%80%ed%96%89%ec%a0%95%eb%a1%a0-%eb%a7%88%ec%bc%80%ed%8c%85%eb%af%b9%ec%8a%a4","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/01\/22\/29165\/","title":{"rendered":"[\uc0ac\ud68c\ubcf5\uc9c0\ud589\uc815\ub860] \ub9c8\ucf00\ud305\ubbf9\uc2a4"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumb212\/2024\/04\/15\/data29722875-0001.jpg\"><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumb212\/2024\/04\/15\/data29722875-0002.jpg\"><\/p>\n<p><strong>\ubaa9\ucc28<\/strong><\/p>\n<p>\uc5c6\uc74c<\/p>\n<p><strong>\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n<p>\uc2e4\uc81c \uc2dc\uc7a5\uc5d0\uc11c \uc2e4\ud589\ud560 \uad6c\uccb4\uc801 \uc804\ub7b5 \uc218\ub9bd\uc5d0 \uc788\uc5b4 4P, \uc989 \uc0c1\ud488(product), \uac00\uaca9(Price), \uc720\ud1b5(Place), \ucd09\uc9c4(Promotion)\uc744 \uc0ac\uc6a9\ud55c\ub2e4. \uc774\ub97c \ub9c8\ucf00\ud305\ubbf9\uc2a4(marketing mix)\ub77c \ud558\ub294\ub370, \ub9c8\ucf00\ud305\ubbf9\uc2a4\ub780 \uc0ac\uc5c5\ub2e8\uc704\uac00 \ud558\ub098\uc758 \ud45c\uc801\uc2dc\uc7a5\uc5d0\uc11c \ub9c8\ucf00\ud305 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uace0\uc790 \ud558\ub294 \ub17c\ub9ac\uc801 \uac1c\ub150\uc73c\ub85c 4P\ub97c \uc758\ubbf8\ud55c\ub2e4.<br \/>\n\ub2e4\uc2dc \ub9d0\ud574, \ub9c8\ucf00\ud305\ubbf9\uc2a4\ub780 \ub9c8\ucf00\ud305 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uae30 \uc704\ud55c \uc2e4\uc9c8\uc801\uc778 \ub9c8\ucf00\ud305 \ub3c4\uad6c\ub77c \ud560 \uc218 \uc788\ub2e4.<br \/>\n\uc774\ub7ec\ud55c \ub9c8\ucf00\ud305\ubbf9\uc2a4 \uac1c\ub150\uc740 \ube44\uc601\ub9ac \uc870\uc9c1\uc5d0\uc11c \ub9ce\uc774 \uc0ac\uc6a9\ub41c\ub2e4. \uadf8\ub798\uc11c 4P\uc5d0 \ub300\ud55c \uc11c\uc220\uc5d0 \uc788\uc5b4\uc11c \uc601\ub9ac\uc870\uc9c1\uc5d0 \ub300\ud55c \uc124\uba85\ub3c4 \ucd94\uac00\ud558\uace0\uc790 \ud55c\ub2e4.<br \/>\n\uccab\uc9f8, \uc0c1\ud488(product)\uc774\ub2e4. \uc0c1\ud488 \ub610\ub294 \uc81c\ud488\uc740 \ub9c8\ucf00\ud305\uc758 \uad50\ud658\uacfc\uc815\uc744 \ud1b5\ud574 \ubb34\uc5c7\uc778\uac00(\uc81c\ud488, \uc11c\ube44\uc2a4, \uc544\uc774\ub514\uc5b4, \uc0ac\ub78c)\ub97c \uc81c\uacf5\ud574 \ud310\ub9e4\ud558\ub294 \uac83\uc774\ub2e4.<\/p>\n<p>\ucd9c\ucc98 : <a href=\"https:\/\/www.happycampus.com\/report-doc\/29722875\/\" target=\"_blank\">\ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubaa9\ucc28 \uc5c6\uc74c \ubcf8\ubb38\ub0b4\uc6a9 \uc2e4\uc81c \uc2dc\uc7a5\uc5d0\uc11c \uc2e4\ud589\ud560 \uad6c\uccb4\uc801 \uc804\ub7b5 \uc218\ub9bd\uc5d0 \uc788\uc5b4 4P, \uc989 \uc0c1\ud488(product), \uac00\uaca9(Price), \uc720\ud1b5(Place), \ucd09\uc9c4(Promotion)\uc744 \uc0ac\uc6a9\ud55c\ub2e4. \uc774\ub97c \ub9c8\ucf00\ud305\ubbf9\uc2a4(marketing mix)\ub77c \ud558\ub294\ub370, \ub9c8\ucf00\ud305\ubbf9\uc2a4\ub780 \uc0ac\uc5c5\ub2e8\uc704\uac00 \ud558\ub098\uc758 \ud45c\uc801\uc2dc\uc7a5\uc5d0\uc11c \ub9c8\ucf00\ud305 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uace0\uc790 \ud558\ub294 \ub17c\ub9ac\uc801 \uac1c\ub150\uc73c\ub85c 4P\ub97c \uc758\ubbf8\ud55c\ub2e4. \ub2e4\uc2dc \ub9d0\ud574, \ub9c8\ucf00\ud305\ubbf9\uc2a4\ub780 \ub9c8\ucf00\ud305 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uae30 \uc704\ud55c \uc2e4\uc9c8\uc801\uc778 \ub9c8\ucf00\ud305 \ub3c4\uad6c\ub77c \ud560 \uc218 \uc788\ub2e4. \uc774\ub7ec\ud55c \ub9c8\ucf00\ud305\ubbf9\uc2a4 \uac1c\ub150\uc740 \ube44\uc601\ub9ac \uc870\uc9c1\uc5d0\uc11c \ub9ce\uc774 \uc0ac\uc6a9\ub41c\ub2e4. \uadf8\ub798\uc11c 4P\uc5d0 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[34195,7186,29258,36486],"class_list":["post-29165","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-4p","tag-7186","tag-29258","tag-36486"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/29165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=29165"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/29165\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=29165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=29165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=29165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}