{"id":30733,"date":"2026-02-07T09:00:21","date_gmt":"2026-02-07T00:00:21","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/02\/07\/30733\/"},"modified":"2026-02-07T09:00:21","modified_gmt":"2026-02-07T00:00:21","slug":"%ed%98%84%eb%8c%80%ec%9e%90%eb%8f%99%ec%b0%a8-%ea%b2%bd%ec%98%81%ec%a0%84%eb%9e%b5-%ec%84%b1%ea%b3%b5%ec%82%ac%eb%a1%80-%eb%b6%84%ec%84%9d%ea%b3%bc-%ed%98%84%eb%8c%80%ec%9e%90%eb%8f%99%ec%b0%a8-swot","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/02\/07\/30733\/","title":{"rendered":"\ud604\ub300\uc790\ub3d9\ucc28 \uacbd\uc601\uc804\ub7b5 \uc131\uacf5\uc0ac\ub840 \ubd84\uc11d\uacfc \ud604\ub300\uc790\ub3d9\ucc28 SWOT\ubd84\uc11d \ubc0f \ud5a5\ud6c4\uc804\ub7b5\uc81c\uc5b8"},"content":{"rendered":"

<\/p>\n

\ubaa9\ucc28<\/strong><\/p>\n

1. \ud604\ub300\uc790\ub3d9\ucc28 \uae30\uc5c5\uc18c\uac1c<\/p>\n

2. \uc790\ub3d9\ucc28\uc0b0\uc5c5 \ud2b9\uc9d5\ubd84\uc11d<\/p>\n

3. \ud604\ub300\uc790\ub3d9\ucc28 SWOT\ubd84\uc11d
\n(1) Strength
\n(2) Weakness
\n(3) Opportunity
\n(4) Threat<\/p>\n

4. \ud604\ub300\uc790\ub3d9\ucc28 \uacbd\uc601\uc804\ub7b5 \uc131\uacf5\uc0ac\ub840 \ubd84\uc11d
\n(1) \ud488\uc9c8\uacbd\uc601
\n(2) \uccb4\ud5d8\ub9c8\ucf00\ud305
\n(3) SCM\uc804\ub7b5
\n(4) \uce5c\ud658\uacbd\uc804\ub7b5
\n(5) \uc911\uad6d\uc9c4\ucd9c\uc804\ub7b5<\/p>\n

5. \ud5a5\ud6c4\uc804\ub7b5\uc81c\uc5b8<\/p>\n

\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n

1. \ud604\ub300\uc790\ub3d9\ucc28 \uae30\uc5c5\uc18c\uac1c<\/p>\n

1967\ub144 12\uc6d4 \ucc3d\ub9bd\ub41c \ud604\ub300\uc790\ub3d9\ucc28\ub294 \ud604\uc7ac \ubbf8\uad6d \ub7ec\uc2dc\uc544 \uc911\uad6d \ub4f1 7\uac1c\uad6d\uc758 \uc0dd\uc0b0\uacf5\uc7a5\uacfc \uc6b0\ub9ac\ub098\ub77c\ub97c \ud3ec\ud568\ud55c 17\uac1c\uad6d\uc5d0 \ud310\ub9e4\ubc95\uc778\uc744 \uac00\uc9c0\uace0 \uc788\ub294 \ub300\ud55c\ubbfc\uad6d\uc744 \ub300\ud45c\ud558\ub294 \uc790\ub3d9\ucc28 \uc81c\uc870 \uae30\uc5c5\uc774\uc790. \uc138\uacc4 100\ub300 \ube0c\ub79c\ub4dc \uc911 \ud558\ub098\uc774\uba70 \uc790\ub3d9\ucc28 \ud310\ub9e4\ub7c9 \uc138\uacc4 5\uc704\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\uc774\ub2e4,.<\/p>\n

2. \uc790\ub3d9\ucc28\uc0b0\uc5c5 \ud2b9\uc9d5\ubd84\uc11d<\/p>\n

\uc790\ub3d9\ucc28\uc0b0\uc5c5\uc740 \ucca0\uac15 \ub4f1 \uc6d0\uc7ac\ub8cc \ubc0f 2\ub9cc\uc5ec \uac1c\uc758 \ubd80\ud488\uc744 \uc6d0\ud65c\ud558\uac8c \uc870\ub2ec\ud574\uc57c \ud558\ub294 \ud2b9\uc131\uc744\uc9c0\ub2c8\uace0 \uc788\ub2e4. \uc790\ub3d9\ucc28 \uc81c\uc870\uc6a9 \ucca0\uac15\uc740 \ub2e8\uc77c\uae30\uc5c5\uc73c\ub85c\ub294 \uc138\uacc4 \ucd5c\ub300 \ucca0\uac15 \uc5c5\uccb4\uc778 \ud3ec\uc2a4\ucf54\uc640 \ud604\ub300\ud558\uc774\uc2a4\ucf54 \ub4f1\uc5d0\uc11c \uc870\ub2ec\ud558\uace0 \uc788\ub2e4. \ubc18\uba74, \ubd80\ud488\uc870\ub2ec\uc740 \uc644\uc131\ucc28 \uc5c5\uccb4\uac00\uc9c1\uc811 \uc0dd\uc0b0\ud558\ub294 MIP \ubd80\ud488\uacfc \uad6d\ub0b4 \ubd80\ud488 \uc5c5\uccb4\ub85c\ubd80\ud130 \uc870\ub2ec\ud558\ub294 LP \ubd80\ud488, \ud574\uc678\ub85c\ubd80\ud130 \uc218\uc785\ud574 \uc624\ub294 KD \ubd80\ud488 \ub4f1 \uc138 \uac00\uc9c0 \uacbd\ub85c\ub85c \ub098\ub258\uc5b4 \uc788\ub2e4. MIP \ubd80\ud488\uc740 \uc790\ub3d9\ucc28\uc758 \ud575\uc2ec \ubd80\ud488\uc778 \uc5d4\uc9c4, \ubbf8\uc158 \uadf8\ub9ac\uace0 \uc8fc\ub2e8\uc870 \ubd80\ud488 \ub4f1\uc774\ub2e4. LP \ubd80\ud488\uc740 \ube0c\ub808\uc774\ud06c, \ud0c0\uc774\uc5b4,\uc720\ub9ac, \uc804\uc7a5\ud488, \uace0\ubb34, \ud50c\ub77c\uc2a4\ud2f1 \ub4f1\uc774\ub2e4. \ubc18\uba74 KD \ubd80\ud488\uc740 \ud604\ub300\uc790\ub3d9\ucc28 \uc5d1\uc13c\ud2b8\uac00 100%\uad6d\uc0b0\ud654\uc728\uc744 \ub2ec\uc131\ud55c \uc774\ub798 \uc810\ucc28 \uaddc\ubaa8\uac00 \uac10\uc18c\ub418\uc5b4 \ud604\uc7ac \uad6d\ub0b4\uc5d0 \ub3c4\uc785\ub418\uace0 \uc788\ub294 KD \ubd80\ud488\uc740 \uacbd\uc81c\uc131\uc774 \ub0ae\uc740 \uc77c\ubd80 \ud488\ubaa9\uc5d0 \ud55c\uc815\ub418\uc5b4 \uc788\uc744 \ubfd0\uc774\ub2e4.
\n\ud55c\ud3b8, \ucd5c\uadfc \ub4e4\uc5b4\uc11c\ub294 \ubaa8\ub4e0 \ubd80\ud488\uc744 \ubcc4\ub3c4\ub85c \uc0dd\uc0b0\u00b7\uc870\ub9bd\ud558\ub294 \uae30\uc874 \ubc29\uc2dd\uacfc\ub294 \ub2ec\ub9ac \uc5f0\uad00\uc131\uc774 \ub192\uc740 \ubd80\ud488\uc744 \ud568\uaed8 \ubb36\uc5b4 \ud55c \ub369\uc5b4\ub9ac\ub85c \uc81c\uc791, \uc644\uc131\ucc28 \uc5c5\uccb4\uc5d0 \uacf5\uae09\ud558\ub294 \uc790\ub3d9\ucc28 \ubd80\ud488\uc758 \ubaa8\ub4c8\ud654\uac00 \uc9c4\ud589\ub418\uba74\uc11c \uc790\ub3d9\ucc28\uc758 \ubd80\ud488 \uc218\uac00 \ud06c\uac8c \uc904\uc5b4\ub4e4\uace0 \uc788\ub294 \ucd94\uc138\uc774\ub2e4.<\/p>\n

3. \ud604\ub300\uc790\ub3d9\ucc28 SWOT\ubd84\uc11d<\/p>\n

(1) Strength<\/p>\n

\ud604\ub300\uc790\ub3d9\ucc28\uc758 \uac15\uc810\uc740 \uc778\uc801\uc790\uc6d0\uc774\ub2e4. \uae30\uc5c5\uacbd\uc601\uc744\u2018\uc0ac\ub78c\uacbd\uc601\u2019\uc774\ub77c \ud560 \ub9cc\ud07c \uc778\uc801\uc790\uc6d0\uc740 \uc911\uc694\ud558\ub2e4.<\/p>\n

\ucd9c\ucc98 : \ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ubaa9\ucc28 1. \ud604\ub300\uc790\ub3d9\ucc28 \uae30\uc5c5\uc18c\uac1c 2. \uc790\ub3d9\ucc28\uc0b0\uc5c5 \ud2b9\uc9d5\ubd84\uc11d 3. \ud604\ub300\uc790\ub3d9\ucc28 SWOT\ubd84\uc11d (1) Strength (2) Weakness (3) Opportunity (4) Threat 4. \ud604\ub300\uc790\ub3d9\ucc28 \uacbd\uc601\uc804\ub7b5 \uc131\uacf5\uc0ac\ub840 \ubd84\uc11d (1) \ud488\uc9c8\uacbd\uc601 (2) \uccb4\ud5d8\ub9c8\ucf00\ud305 (3) SCM\uc804\ub7b5 (4) \uce5c\ud658\uacbd\uc804\ub7b5 (5) \uc911\uad6d\uc9c4\ucd9c\uc804\ub7b5 5. \ud5a5\ud6c4\uc804\ub7b5\uc81c\uc5b8 \ubcf8\ubb38\ub0b4\uc6a9 1. \ud604\ub300\uc790\ub3d9\ucc28 \uae30\uc5c5\uc18c\uac1c 1967\ub144 12\uc6d4 \ucc3d\ub9bd\ub41c \ud604\ub300\uc790\ub3d9\ucc28\ub294 \ud604\uc7ac \ubbf8\uad6d \ub7ec\uc2dc\uc544 \uc911\uad6d \ub4f1 7\uac1c\uad6d\uc758 \uc0dd\uc0b0\uacf5\uc7a5\uacfc \uc6b0\ub9ac\ub098\ub77c\ub97c \ud3ec\ud568\ud55c 17\uac1c\uad6d\uc5d0 \ud310\ub9e4\ubc95\uc778\uc744 \uac00\uc9c0\uace0 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[37398,37397,37399,37400,38373,38375,37393,38374,37395,37394],"class_list":["post-30733","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-37398","tag-37397","tag-37399","tag-37400","tag--swot","tag-38375","tag-37393","tag-38374","tag-37395","tag-37394"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/30733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=30733"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/30733\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=30733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=30733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=30733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}