{"id":31235,"date":"2026-02-12T09:00:18","date_gmt":"2026-02-12T00:00:18","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/02\/12\/31235\/"},"modified":"2026-02-12T09:00:18","modified_gmt":"2026-02-12T00:00:18","slug":"%eb%a7%88%ec%9d%b4%ed%81%b4-%ed%8f%ac%ed%84%b0%ec%9d%98-%ec%82%b0%ec%97%85%ea%b5%ac%ec%a1%b0%eb%b6%84%ec%84%9d%ea%b8%b0%eb%b2%95%ec%97%90-%eb%8c%80%ed%95%98%ec%97%ac-%ec%84%a4%eb%aa%85%ed%95%98","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/02\/12\/31235\/","title":{"rendered":"\ub9c8\uc774\ud074 \ud3ec\ud130\uc758 \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uae30\ubc95\uc5d0 \ub300\ud558\uc5ec \uc124\uba85\ud558\uace0 \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uae30\ubc95\uc744 \uc801\uc6a9\ud55c \uc6b0\ub9ac\ub098\ub77c \uae30\uc5c5\uc758 \uc0ac\ub840\ub97c \uc870\uc0ac\ud558\uc5ec \uc791\uc131\ud558\uc2dc\uc624"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumbnail\/2024\/04\/25\/data29782755-0001.jpg\"><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumbnail\/2024\/04\/25\/data29782755-0002.jpg\"><\/p>\n<p><strong>\ubaa9\ucc28<\/strong><\/p>\n<p>1. \ub9c8\uc774\ud074 \ud3ec\ud130\uc758 \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uc774\ub780<\/p>\n<p>2. \uac1c\uad00<br \/>\n       1) \uc0b0\uc5c5\ud2b9\uc131<br \/>\n       2) \uc790\ub3d9\ucc28\uc0b0\uc5c5\uc758 \ud658\uacbd\ubcc0\ud654<br \/>\n       3) \uad6d\ub0b4\uc0b0\uc5c5\uc758 \ud604 \uc88c\ud45c<\/p>\n<p><strong>\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n<p>\uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uae30\ubc95\uc740 \ub9c8\uc774\ud074 \ud3ec\ud130\uac00 \uc81c\uc2dc\ud55c \uacbd\uc601 \uc804\ub7b5 \ubd84\uc11d \ubc29\ubc95\uc73c\ub85c, \uae30\uc5c5\uc774 \uc18d\ud55c \uc0b0\uc5c5\uc758 \uacbd\uc7c1 \ud658\uacbd\uacfc \uad00\ub828\ub41c \uc8fc\uc694 \uc694\uc778\ub4e4\uc744 \ud30c\uc545\ud558\uc5ec \uae30\uc5c5\uc758 \uacbd\uc601\uc804\ub7b5 \uc218\ub9bd\uacfc \uacbd\uc7c1\ub825 \uac15\ud654\uc5d0 \ub3c4\uc6c0\uc744 \uc8fc\ub294 \ubd84\uc11d \ub3c4\uad6c\uc785\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \uae30\uc5c5\uc774 \uc18d\ud55c \uc0b0\uc5c5 \ub0b4\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ub2e4\uc591\ud55c \uc694\uc18c\ub4e4\uc744 \uc885\ud569\uc801\uc73c\ub85c \uace0\ub824\ud558\uc5ec, \ud5a5\ud6c4 \uc2dc\uc7a5 \ub3d9\ud5a5\uc744 \uc608\uce21\ud558\uace0 \uc804\ub7b5\uc744 \uc218\ub9bd\ud558\ub294 \ub370\uc5d0 \ud65c\uc6a9\ub429\ub2c8\ub2e4.<br \/>\n1) \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uae30\ubc95\uc740 \uc8fc\ub85c \ub2e4\uc74c\uacfc \uac19\uc740 \uc8fc\uc694 \uc694\uc18c\ub4e4\uc744 \uace0\ub824\ud558\uc5ec \uc0b0\uc5c5\uc744 \ubd84\uc11d\ud569\ub2c8\ub2e4:<br \/>\n\uc0b0\uc5c5 \ub0b4 \uacbd\uc7c1 \uae30\uc5c5 \uac04\uc758 \uacbd\uc7c1 (Industry Rivalry): \uacbd\uc7c1 \uae30\uc5c5\ub4e4 \uc0ac\uc774\uc758 \uacbd\uc7c1\uc774 \uc5bc\ub9c8\ub098 \uce58\uc5f4\ud55c\uc9c0\ub97c \ud3c9\uac00\ud569\ub2c8\ub2e4.<br \/>\n\uc0c8\ub85c\uc6b4 \uc9c4\uc785 \uae30\uc5c5\uc758 \uc704\ud611 (Threat of New Entrants): \uc0c8\ub85c\uc6b4 \uae30\uc5c5\uc774 \uc0b0\uc5c5\uc5d0 \uc9c4\uc785\ud560 \uc218 \uc788\ub294 \uc704\ud5d8 \uc815\ub3c4\ub97c \uc0b4\ud3b4\ubd05\ub2c8\ub2e4.<br \/>\n\ub300\uccb4\ud488\uc758 \uc704\ud611 (Threat of Substitutes): \ub2e4\ub978 \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\uac00 \uae30\uc5c5\uc758 \uc81c\ud488\uc774\ub098 \uc11c\ube44\uc2a4\ub97c \ub300\uccb4\ud560 \uc218 \uc788\ub294 \uc815\ub3c4\ub97c \ud3c9\uac00\ud569\ub2c8\ub2e4.<br \/>\n\uacf5\uae09\uc5c5\uccb4\uc758 \ud611\uc0c1\ub825 (Bargaining Power of Suppliers): \uae30\uc5c5\uc774 \uc6d0\uc7ac\ub8cc\ub098 \ubd80\ud488 \ub4f1\uc744 \uad6c\ub9e4\ud558\ub294 \uacf5\uae09\uc5c5\uccb4\ub4e4\uc758 \ud611\uc0c1\ub825\uc744 \ubd84\uc11d\ud569\ub2c8\ub2e4.<br \/>\n\uad6c\ub9e4\uc790\uc758 \ud611\uc0c1\ub825 (Bargaining Power of Buyers): \uae30\uc5c5\uc758 \uc81c\ud488\uc744 \uad6c\ub9e4\ud558\ub294 \uace0\uac1d\ub4e4\uc758 \ud611\uc0c1\ub825\uc744 \ud30c\uc545\ud569\ub2c8\ub2e4.<br \/>\n2)\uc0b0\uc5c5 \ub0b4 \uc9c4\ucd9c-\uc9c4\uc785 \uc7a5\ubcbd<br \/>\n\uae30\uc5c5\uc774 \uc0b0\uc5c5 \ub0b4\uc5d0\uc11c \uc27d\uac8c \uc9c4\ucd9c\ud558\uac70\ub098 \uc0c8\ub85c\uc6b4 \uae30\uc5c5\uc774 \uc9c4\uc785\ud558\uae30 \uc5b4\ub824\uc6b4 \uc694\uc778\ub4e4\uc744 \ubd84\uc11d\ud569\ub2c8\ub2e4. \uc774\ub294 \uae30\uc5c5\uc758 \uc0b0\uc5c5 \ub0b4\uc5d0\uc11c\uc758 \uc785\uc9c0\ub97c \uc774\ud574\ud558\ub294 \ub370\uc5d0 \uc911\uc694\ud55c \uc694\uc18c\uc785\ub2c8\ub2e4.<br \/>\n3)\uc0b0\uc5c5 \uc0dd\uc560 \uc8fc\uae30<br \/>\n\uc0b0\uc5c5\uc758 \uc0dd\uc560 \uc8fc\uae30\uac00 \uc5b4\ub290 \ub2e8\uacc4\uc5d0 \uc788\ub294\uc9c0 \ud30c\uc545\ud558\uc5ec \uc0b0\uc5c5\uc758 \ud2b9\uc131\uc744 \uc774\ud574\ud569\ub2c8\ub2e4. \uc8fc\ub85c \uc131\uc7a5, \uc131\uc219, \ud3ec\ud654, \uc18c\uba78 \ub2e8\uacc4\ub97c \uace0\ub824\ud569\ub2c8\ub2e4.<br \/>\n4)\uae30\uc5c5\uc758 \uacbd\uc7c1 \uc804\ub7b5<br \/>\n\uc0b0\uc5c5 \ub0b4 \uacbd\uc7c1 \uae30\uc5c5\ub4e4\uc774 \uc5b4\ub5a4 \uacbd\uc7c1 \uc804\ub7b5\uc744 \ucc44\ud0dd\ud558\uace0 \uc788\ub294\uc9c0\ub97c \ud30c\uc545\ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc758 \uacbd\uc7c1 \uc6b0\uc704\uc640 \ucde8\uc57d\uc810\uc744 \uc774\ud574\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ucd9c\ucc98 : <a href=\"https:\/\/www.happycampus.com\/report-doc\/29782755\/\" target=\"_blank\">\ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubaa9\ucc28 1. \ub9c8\uc774\ud074 \ud3ec\ud130\uc758 \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uc774\ub780 2. \uac1c\uad00 1) \uc0b0\uc5c5\ud2b9\uc131 2) \uc790\ub3d9\ucc28\uc0b0\uc5c5\uc758 \ud658\uacbd\ubcc0\ud654 3) \uad6d\ub0b4\uc0b0\uc5c5\uc758 \ud604 \uc88c\ud45c \ubcf8\ubb38\ub0b4\uc6a9 \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uae30\ubc95\uc740 \ub9c8\uc774\ud074 \ud3ec\ud130\uac00 \uc81c\uc2dc\ud55c \uacbd\uc601 \uc804\ub7b5 \ubd84\uc11d \ubc29\ubc95\uc73c\ub85c, \uae30\uc5c5\uc774 \uc18d\ud55c \uc0b0\uc5c5\uc758 \uacbd\uc7c1 \ud658\uacbd\uacfc \uad00\ub828\ub41c \uc8fc\uc694 \uc694\uc778\ub4e4\uc744 \ud30c\uc545\ud558\uc5ec \uae30\uc5c5\uc758 \uacbd\uc601\uc804\ub7b5 \uc218\ub9bd\uacfc \uacbd\uc7c1\ub825 \uac15\ud654\uc5d0 \ub3c4\uc6c0\uc744 \uc8fc\ub294 \ubd84\uc11d \ub3c4\uad6c\uc785\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \uae30\uc5c5\uc774 \uc18d\ud55c \uc0b0\uc5c5 \ub0b4\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ub2e4\uc591\ud55c \uc694\uc18c\ub4e4\uc744 \uc885\ud569\uc801\uc73c\ub85c \uace0\ub824\ud558\uc5ec, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1692,5980,1495],"class_list":["post-31235","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-1692","tag-5980","tag-1495"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/31235","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=31235"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/31235\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=31235"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=31235"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=31235"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}