{"id":39530,"date":"2026-05-06T09:00:29","date_gmt":"2026-05-06T00:00:29","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/05\/06\/39530\/"},"modified":"2026-05-06T09:00:29","modified_gmt":"2026-05-06T00:00:29","slug":"%eb%a0%88%ed%8f%ac%ed%8a%b8%ed%99%8d%eb%b3%b4%ec%99%80-pr%ec%97%90-%eb%8c%80%ed%95%9c-%ec%9d%b4%ed%95%b4_%ed%99%8d%eb%b3%b4%ec%99%80-pr%ec%9d%98-%ec%b0%a8%ec%9d%b4%ec%a0%90","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/05\/06\/39530\/","title":{"rendered":"(\ub808\ud3ec\ud2b8)\ud64d\ubcf4\uc640 PR\uc5d0 \ub300\ud55c \uc774\ud574_\ud64d\ubcf4\uc640 PR\uc758 \ucc28\uc774\uc810"},"content":{"rendered":"

<\/p>\n

\ubaa9\ucc28<\/strong><\/p>\n

1. \ud64d\ubcf4\uc640 PR\uc758 \ucc28\uc774\uc810<\/p>\n

2. PR(Public Relations) \uac1c\ub150 \uace0\ucc30<\/p>\n

3. PR\uc758 \uc2dc\uc2a4\ud15c
\n1) PR\uc758 \uad00\ub9ac(management) \uc0c1\ud669
\n(1) \ud3c9\ud310 \uad00\ub9ac(Reputation management)
\n(2) \uc7c1\uc810 \uad00\ub9ac(Issue management)
\n(3) \uc704\uae30\uad00\ub9ac(Crisis management)
\n2) PR \uacf5\uc911
\n3) PR \ud504\ub85c\uadf8\ub7a8<\/p>\n

\u203b \ucc38\uace0\uc790\ub8cc<\/p>\n

\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n

\ud64d\ubcf4\ub294 \u2018\ub110\ub9ac \uc54c\ub9ac\ub2e4\u2019\ub77c\ub294 \uc758\ubbf8, \uc989 \ub300\uc911\ub9e4\uccb4 \ub610\ub294 \uc778\ud130\ub137 \ud50c\ub7ab\ud3fc \ub4f1\uc744 \ud65c\uc6a9\ud558\uc5ec \ucf58\ud150\uce20 \ub610\ub294 \ubb3c\ud488 \ub4f1\uc744 \uc54c\ub9ac\ub294 \uac83\uc774 \ud64d\ubcf4\uc774\ub2e4.
\nPR\uc740 Public Relations\uc758 \uc57d\uc790\ub85c \uc9c1\uc5ed\ud558\uc790\uba74 \u2018\uacf5\uc911 \uad00\uacc4\u2019\ub77c\uace0 \ud560 \uc218 \uc788\ub2e4. Public\uc774\ub780 \uc870\uc9c1\uacfc \uad00\ub828\uc774 \uc788\ub294 \u2018\uacf5\uc911\u2019\uc758 \uc758\ubbf8\uc774\uba70, \uc88b\uc740 \ub300\uc778\uad00\uacc4 \uc989 \uc870\uc9c1\uacfc \uacf5\uc911 \uc0ac\uc774\uc758 \uc0c1\ud638\uc774\ud574\uc640 \ud638\uc758\ub97c \ud655\ubcf4\ud558\uc5ec \uc870\uc9c1\uc758 \uc774\ubbf8\uc9c0\ub97c \ub192\uc774\uace0, \ud504\ub85c\uc81d\ud2b8 \uc774\ud574\uad00\uacc4\uc790\ub4e4\uacfc \uc88b\uc740 \uad00\uacc4\ub97c \uc720\uc9c0\ud558\ub294 \uac83\uc774\ub77c\uace0 \ud560 \uc218 \uc788\ub2e4.<\/p>\n

<\uadf8\ub9bc > PR\uacfc \ud64d\ubcf4\ub97c \ud3ec\ud568\ud55c \uc5ec\ub7ec \uac00\uc9c0 \uc218\ub2e8<\/p>\n

\ud64d\ubcf4\uc640 PR\uc758 \uac1c\ub150\uc801, \ud6a8\uacfc\uc801 \ucc28\uc774\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uc774 \ub450 \uc6a9\uc5b4\ub294 \uac19\uc740 \uac1c\ub150\uc73c\ub85c \uc0ac\uc6a9\ub418\uace0 \uc788\ub294\ub370 \uadf8 \uc774\uc720\ub85c\ub294 PR\uc744 \ud558\uae30 \uc704\ud574\uc11c \ud558\uae30 \uc704\ud55c \ub300\ud45c\uc801\uc778 \ud504\ub85c\uadf8\ub7a8\uc774 \ud64d\ubcf4\ub2e4. \ub610\ud55c, \uc815\ubd80\ub294 \uc9c0\ub098\uce5c \uc678\ub798\uc5b4 \ub0a8\uc6a9\uc744 \ub9c9\uae30 \uc704\ud574 \ud55c\uae00\uc744 \uad8c\uc7a5\ud558\uc600\uae30 \ub54c\ubb38\uc5d0 \uad00\ub828 \ud559\ud68c\ub098 \ub300\ud559 \uc218\uc5c5\uc5d0\uc11c \uc2ec\uc9c0\uc5b4 \ub300\ud559\uc758 \uba85\uce6d\uc870\ucc28\ub3c4 \ud64d\ubcf4\ud559\ud68c, \ud64d\ubcf4\ud559\uacfc\ub77c\ub294 \uba85\uce6d\uc744 \uc0ac\uc6a9\ud588\ub2e4.<\/p>\n

\ucd9c\ucc98 : \ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ubaa9\ucc28 1. \ud64d\ubcf4\uc640 PR\uc758 \ucc28\uc774\uc810 2. PR(Public Relations) \uac1c\ub150 \uace0\ucc30 3. PR\uc758 \uc2dc\uc2a4\ud15c 1) PR\uc758 \uad00\ub9ac(management) \uc0c1\ud669 (1) \ud3c9\ud310 \uad00\ub9ac(Reputation management) (2) \uc7c1\uc810 \uad00\ub9ac(Issue management) (3) \uc704\uae30\uad00\ub9ac(Crisis management) 2) PR \uacf5\uc911 3) PR \ud504\ub85c\uadf8\ub7a8 \u203b \ucc38\uace0\uc790\ub8cc \ubcf8\ubb38\ub0b4\uc6a9 \ud64d\ubcf4\ub294 \u2018\ub110\ub9ac \uc54c\ub9ac\ub2e4\u2019\ub77c\ub294 \uc758\ubbf8, \uc989 \ub300\uc911\ub9e4\uccb4 \ub610\ub294 \uc778\ud130\ub137 \ud50c\ub7ab\ud3fc \ub4f1\uc744 \ud65c\uc6a9\ud558\uc5ec \ucf58\ud150\uce20 \ub610\ub294 \ubb3c\ud488 \ub4f1\uc744 \uc54c\ub9ac\ub294 \uac83\uc774 \ud64d\ubcf4\uc774\ub2e4. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[35599,46057,49519,49520,49518,11191,49517,826,49516],"class_list":{"0":"post-39530","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-uncategorized","7":"tag-35599","8":"tag-apple-vision-pro","9":"tag-pr","11":"tag-publicrelations","12":"tag-11191","14":"tag-826"},"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/39530","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=39530"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/39530\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=39530"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=39530"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=39530"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}