{"id":40824,"date":"2026-05-19T09:00:13","date_gmt":"2026-05-19T00:00:13","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/05\/19\/40824\/"},"modified":"2026-05-19T09:00:13","modified_gmt":"2026-05-19T00:00:13","slug":"%ec%9d%b8%ec%b2%9c%eb%8c%80%ed%95%99%ea%b5%90-mice%ea%b0%9c%eb%a1%a0-%ec%a4%91%ea%b0%84%ea%b3%a0%ec%82%ac-%eb%b2%94%ec%9c%84-%eb%b2%88%ec%97%ad%ec%a0%95%eb%a6%ac%eb%b3%b8","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/05\/19\/40824\/","title":{"rendered":"\uc778\ucc9c\ub300\ud559\uad50 MICE\uac1c\ub860 \uc911\uac04\uace0\uc0ac \ubc94\uc704 \ubc88\uc5ed+\uc815\ub9ac\ubcf8"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumbnail\/2024\/06\/11\/data29983301-0001.jpg\"><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumbnail\/2024\/06\/11\/data29983301-0002.jpg\"><\/p>\n<p><strong>\ubaa9\ucc28<\/strong><\/p>\n<p>\uc5c6\uc74c<\/p>\n<p><strong>\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n<p>MICE \uac1c\ub860 \uc911\uac04\uace0\uc0ac \uc815\ub9ac\ubcf8<\/p>\n<p>Chapter 1. Introduction to the Meetings, Expositions, Events and Conventions Industry<\/p>\n<p>What is \u201cThe Industry\u201d? \u201c\uc0b0\uc5c5\u201d\uc774 \ubb34\uc5c7\uc778\uac00?<br \/>\n&#8211; Complex and multi-faceted<br \/>\n\ubcf5\uc7a1\ud558\uace0 \ub2e4\uba74\uc801\uc778<br \/>\n&#8211; Variously named \uc6a9\uc5b4\ub4e4 \ub2e4\uc591\ud568<br \/>\n\uf0a1 Meetings, Expositions, Events, and Convention (MEEC) industry<br \/>\n\uf0a1 Meetings and events industry<br \/>\n\ubbf8\uad6d \ucabd\uc5d0\uc11c \uc0ac\uc6a9 \uc7a6\uc74c<br \/>\n\uf0a1 Business events industry<br \/>\n\uc601\uad6d \ucee4\uba3c\uc6f0\uc2a4 \ucabd \uc601\uc5f0\ubc29, \uc720\ub7fd, \ud638\uc8fc \ub4f1 \uc0ac\uc6a9 \uc7a6\uc74c<br \/>\n\uf0a1 Business travel(tourism) industry<br \/>\n<-> Leisure travel<br \/>\n\uf0a1 Meeting, Incentive tour, Convention, and Exhibition (MICE) industry<br \/>\n\uc544\uc2dc\uc544\ucabd\uc5d0\uc11c \uc8fc\ub85c \uc4f0\uc774\ub294 \ud3b8<br \/>\n&#8211; \u201cOne must be conscious of how your stakeholders or target audience will interpret the name that is applied to a specific gathering\u201d<br \/>\n&#8220;\ud2b9\uc815 \ubaa8\uc784\uc5d0 \uc801\uc6a9\ub418\ub294 \uc774\ub984\uc744 \uc774\ud574\uad00\uacc4\uc790 \ub610\ub294 \ud0c0\uac9f \uace0\uac1d\uc774 \uc5b4\ub5bb\uac8c \ud574\uc11d\ud560\uc9c0 \uace0\ub824\ud574\uc57c \ud569\ub2c8\ub2e4.&#8221;<br \/>\nstakeholders : \uc774\ud574\ub2f9\uc0ac\uc790<br \/>\n\uf0a1 More geographically specific terms are congresses, incentive tours, messe(\ub3c5\uc77c\uc5b4\ub85c \u2018\uc804\uc2dc\u2019)<br \/>\n\ubcf4\ub2e4 \uc9c0\ub9ac\uc801\uc73c\ub85c \uad6c\uccb4\uc801\uc778 \uc6a9\uc5b4\ub85c\ub294 \ud68c\uc758, \uc778\uc13c\ud2f0\ube0c \ud22c\uc5b4, \uba54\uc384 \ub4f1\uc774 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ucd9c\ucc98 : <a href=\"https:\/\/www.happycampus.com\/report-doc\/29983301\/\" target=\"_blank\">\ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubaa9\ucc28 \uc5c6\uc74c \ubcf8\ubb38\ub0b4\uc6a9 MICE \uac1c\ub860 \uc911\uac04\uace0\uc0ac \uc815\ub9ac\ubcf8 Chapter 1. Introduction to the Meetings, Expositions, Events and Conventions Industry What is \u201cThe Industry\u201d? \u201c\uc0b0\uc5c5\u201d\uc774 \ubb34\uc5c7\uc778\uac00? &#8211; Complex and multi-faceted \ubcf5\uc7a1\ud558\uace0 \ub2e4\uba74\uc801\uc778 &#8211; Variously named \uc6a9\uc5b4\ub4e4 \ub2e4\uc591\ud568 \uf0a1 Meetings, Expositions, Events, and Convention (MEEC) industry \uf0a1 Meetings and events industry \ubbf8\uad6d \ucabd\uc5d0\uc11c \uc0ac\uc6a9 \uc7a6\uc74c \uf0a1 Business events [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[43600,51309,24498,32928],"class_list":{"0":"post-40824","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-uncategorized","7":"tag-mice","9":"tag-1--","10":"tag-32928"},"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/40824","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=40824"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/40824\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=40824"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=40824"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=40824"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}