{"id":41143,"date":"2026-05-22T09:00:45","date_gmt":"2026-05-22T00:00:45","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/05\/22\/41143\/"},"modified":"2026-05-22T09:00:45","modified_gmt":"2026-05-22T00:00:45","slug":"%eb%b6%80%ec%a1%b0%ed%99%94-%ea%b0%90%ec%86%8c-%ea%b5%ac%eb%a7%a4%ed%96%89%eb%8f%99dissonance-reducing-buying-behavior%ec%97%90-%eb%8c%80%ed%95%b4-%ec%84%a4%eb%aa%85%ed%95%98%ea%b3%a0-%ed%9a%a8","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/05\/22\/41143\/","title":{"rendered":"\ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9(dissonance-reducing buying behavior)\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9\uc5d0 \ub300\ud574 \ud1a0\ub860\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4."},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumbnail\/2024\/06\/13\/data29995087-0001.jpg\"><img decoding=\"async\" src=\"https:\/\/image4.happycampus.com\/Production\/thumbnail\/2024\/06\/13\/data29995087-0002.jpg\"><\/p>\n<p><strong>\ubaa9\ucc28<\/strong><\/p>\n<p>\uc5c6\uc74c<\/p>\n<p><strong>\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n<p>\uacbd\uc601\ud559\uac1c\ub860<br \/>\n\ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9(dissonance-reducing buying behavior)\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9\uc5d0 \ub300\ud574 \ud1a0\ub860\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4.<\/p>\n<p><1><br \/>\n\ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9(dissonance-reducing buying behavior)\uc740 \uc18c\ube44\uc790\uac00 \uad6c\ub9e4 \ud6c4\uc5d0 \ub290\ub07c\ub294 \ubd88\uc548\uac10\uc774\ub098 \ud6c4\ud68c\uac10\uc744 \ucd5c\uc18c\ud654\ud558\ub824\ub294 \ud589\ub3d9\uc744 \uc758\ubbf8\ud55c\ub2e4. \uc774\ub294 \ud2b9\ud788 \uace0\uac00\uaca9\uc774\ub098 \uace0\uad00\uc5ec \uc81c\ud488\uc744 \uad6c\ub9e4\ud560 \ub54c, \uc18c\ube44\uc790\uac00 \uc790\uc2e0\uc758 \uc120\ud0dd\uc774 \uc62c\ubc14\ub978\uc9c0\uc5d0 \ub300\ud574 \uace0\ubbfc\ud558\uba70 \ubd88\uc548\uac10\uc744 \ub290\ub07c\ub294 \uc0c1\ud669\uc5d0\uc11c \ub450\ub4dc\ub7ec\uc9c0\uac8c \ub098\ud0c0\ub09c\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc18c\ube44\uc790\ub294 \uc790\uc2e0\uc774 \uc120\ud0dd\ud55c \uc81c\ud488\uc758 \uc7a5\uc810\uc744 \uc758\uc2dd\uc801\uc73c\ub85c \uac15\ud654\ud558\uace0, \ub2e8\uc810\uc744 \uc758\uc2dd\uc801\uc73c\ub85c \uc57d\ud654\uc2dc\ud0b4\uc73c\ub85c\uc368 \uc790\uc2e0\uc758 \uacb0\uc815\uc744 \uc815\ub2f9\ud654\ud558\ub824\uace0 \ud55c\ub2e4.<\/p>\n<p>\ucd9c\ucc98 : <a href=\"https:\/\/www.happycampus.com\/report-doc\/29995087\/\" target=\"_blank\">\ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubaa9\ucc28 \uc5c6\uc74c \ubcf8\ubb38\ub0b4\uc6a9 \uacbd\uc601\ud559\uac1c\ub860 \ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9(dissonance-reducing buying behavior)\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9\uc5d0 \ub300\ud574 \ud1a0\ub860\ud558\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4. \ubd80\uc870\ud654 \uac10\uc18c \uad6c\ub9e4\ud589\ub3d9(dissonance-reducing buying behavior)\uc740 \uc18c\ube44\uc790\uac00 \uad6c\ub9e4 \ud6c4\uc5d0 \ub290\ub07c\ub294 \ubd88\uc548\uac10\uc774\ub098 \ud6c4\ud68c\uac10\uc744 \ucd5c\uc18c\ud654\ud558\ub824\ub294 \ud589\ub3d9\uc744 \uc758\ubbf8\ud55c\ub2e4. \uc774\ub294 \ud2b9\ud788 \uace0\uac00\uaca9\uc774\ub098 \uace0\uad00\uc5ec \uc81c\ud488\uc744 \uad6c\ub9e4\ud560 \ub54c, \uc18c\ube44\uc790\uac00 \uc790\uc2e0\uc758 \uc120\ud0dd\uc774 \uc62c\ubc14\ub978\uc9c0\uc5d0 \ub300\ud574 \uace0\ubbfc\ud558\uba70 \ubd88\uc548\uac10\uc744 \ub290\ub07c\ub294 \uc0c1\ud669\uc5d0\uc11c \ub450\ub4dc\ub7ec\uc9c0\uac8c \ub098\ud0c0\ub09c\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc18c\ube44\uc790\ub294 \uc790\uc2e0\uc774 \uc120\ud0dd\ud55c [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[47325,51672,51671,43748,537,18439,51670],"class_list":["post-41143","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-behavioral-science","tag-buying","tag-dissonance-reducing","tag-43748","tag-537","tag-18439","tag-51670"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/41143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=41143"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/41143\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=41143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=41143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=41143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}