{"id":49494,"date":"2026-08-13T09:02:46","date_gmt":"2026-08-13T00:02:46","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/08\/13\/49494\/"},"modified":"2026-08-13T09:02:46","modified_gmt":"2026-08-13T00:02:46","slug":"%ec%b6%94%ec%b2%9c%ec%9e%90%eb%a3%8ca-%eb%af%b8%eb%94%94%ec%96%b4%ec%99%80-%ea%b1%b4%ea%b0%95%ea%b4%80%eb%a6%ac-%ec%a0%95%ec%b1%85%ec%9d%98-%ec%98%81%ed%96%a5%ea%b3%bc-%ed%95%b4%ec%99%b8%ec%99%80","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/08\/13\/49494\/","title":{"rendered":"((\ucd94\ucc9c\uc790\ub8ccA+)) \ubbf8\ub514\uc5b4\uc640 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \uc601\ud5a5\uacfc \ud574\uc678\uc640 \uad6d\ub0b4\uc758 \uc815\ucc45\uc0ac\ub840 – \uac74\uac15\uad00\ub9ac \uc815\ucc45\uacfc \ubbf8\ub514\uc5b4\uc758 \uc0c1\uad00\uad00\uacc4"},"content":{"rendered":"

<\/p>\n

\ubaa9\ucc28<\/strong><\/p>\n

\u2160. \ubbf8\ub514\uc5b4\uc640 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \ud6a8\uacfc\uc131
\n\u2161. \ud55c\uad6d\uc758 \uac74\uac15\uad00\ub9ac \uc6b0\uc218 \uc815\ucc45 \uc0ac\ub840
\n\u2162. \ubbf8\ub514\uc5b4 \ucea0\ud398\uc778\uacfc \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc5d0 \ub300\ud55c \ud574\uc678 \uc6b0\uc218\uc0ac\ub840
\n\u2163. \uac74\uac15\uad00\ub9ac \uc815\ucc45\uacfc \ubbf8\ub514\uc5b4\uc758 \uc0c1\uad00\uad00\uacc4\ub294 \uae0d\uc815\uc801 \ubc0f \ubd80\uc815\uc801 \uce21\uba74
\n\u2164. \ubbf8\ub514\uc5b4\uc758 \uac74\uac15\uc815\ucc45\uc5d0 \ubbf8\uce58\ub294 \ubd80\uc815\uc801 \uc601\ud5a5\uc744 \ud1b5\uc81c\ud558\uae30 \uc704\ud55c \ub300\uc751 \ubc29\uc548<\/p>\n

\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n

\u2160. \ubbf8\ub514\uc5b4\uc640 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \ud6a8\uacfc\uc131
\n \ubbf8\ub514\uc5b4\ub294 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \ud6a8\uacfc\uc131\uc744 \uc99d\ub300\uc2dc\ud0a4\ub294 \uc911\uc694\ud55c \ub3c4\uad6c\ub85c\uc11c \uae30\ub2a5\ud55c\ub2e4. \ub2e4\uc591\ud55c \ubbf8\ub514\uc5b4 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \ub300\uc911\uc5d0\uac8c \uac74\uac15 \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\uace0, \uac74\uac15 \uc99d\uc9c4 \ucea0\ud398\uc778\uc744 \uc804\uac1c\ud558\uba70, \uc608\ubc29 \uc870\uce58\ub97c \ud64d\ubcf4\ud560 \uc218 \uc788\ub2e4. \uc774\ub294 \ub300\uc911\uc758 \uac74\uac15 \uc778\uc2dd\uacfc \ud589\ub3d9 \ubcc0\ud654\ub97c \uc720\ub3c4\ud558\uc5ec, \uc804\uccb4\uc801\uc778 \uacf5\uc911 \ubcf4\uac74 \uc218\uc900\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ub370 \uae30\uc5ec\ud55c\ub2e4. \ud6a8\uacfc\uc801\uc778 \ubbf8\ub514\uc5b4 \uc804\ub7b5\uc740 \ub9de\ucda4\ud615 \uba54\uc2dc\uc9c0 \uc804\ub2ec, \uc2e0\ub8b0\uc131 \uc788\ub294 \uc815\ubcf4 \uc81c\uacf5, \uc9c0\uc18d\uc801\uc778 \uad50\uc721\uacfc \ucc38\uc5ec \uc720\ub3c4\ub97c \ud1b5\ud574 \uc2e4\ud604\ub420 \uc218 \uc788\ub2e4.<\/p>\n

1. \ubbf8\ub514\uc5b4\ub97c \ud1b5\ud55c \uac74\uac15 \uc815\ubcf4 \uc804\ub2ec
\n\ubbf8\ub514\uc5b4\ub97c \ud1b5\ud574 \uc81c\uacf5\ub418\ub294 \uac74\uac15 \uc815\ubcf4\uc758 \ud6a8\uacfc\uc131\uc73c\ub85c \ub300\uc911\uc758 \uac74\uac15 \uc9c0\uc2dd, \ud0dc\ub3c4 \ubc0f \ud589\ub3d9 \ubcc0\ud654\uc5d0 \ubbf8\uce58\ub294 \uae0d\uc815\uc801 \uc601\ud5a5\uc744 \uc81c\uc2dc\ud55c \uc790\ub8cc\ub4e4\uc740 \ub2e4\uc74c\uacfc \uac19\ub2e4.
\n American Journal of Public Health: \ubbf8\ub514\uc5b4 \ucea0\ud398\uc778\uc774 \uae08\uc5f0, \uc6b4\ub3d9 \ucd09\uc9c4 \ub4f1 \uac74\uac15 \ud589\ub3d9 \ubcc0\ud654\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc5d0 \ub300\ud55c \uc5f0\uad6c. Wakefield, M. A., Loken, B., & Hornik, R. C. (2010). Use of mass media campaigns to change health behaviour. The Lancet, 376(9748), 1261-1271.
\n Journal of Health Communication: \ub300\uc911\ub9e4\uccb4\ub97c \ud65c\uc6a9\ud55c \uac74\uac15 \uc815\ubcf4 \uc804\ub2ec\uc774 \uc9c8\ubcd1 \uc608\ubc29\uacfc \uac74\uac15 \uc99d\uc9c4\uc5d0 \ubbf8\uce58\ub294 \ud6a8\uacfc. Noar, S. M. (2006). A 10-year retrospective of research in health mass media campaigns: Where do we go from here? Journal of Health Communication, 11(1), 21-42. <\/p>\n

2. \uac1c\uc778 \ub9de\ucda4\ud615 \uba54\uc2dc\uc9c0\uc758 \uc911\uc694\uc131
\n\ube45\ub370\uc774\ud130\uc640 AI \uae30\uc220\uc744 \ud65c\uc6a9\ud55c \uac1c\uc778 \ub9de\ucda4\ud615 \uac74\uac15 \uba54\uc2dc\uc9c0\uac00 \uc81c\uacf5\ub420 \uc218 \uc788\ub2e4.
\n\uac1c\uc778 \ub9de\ucda4\ud615 \uac74\uac15 \uba54\uc2dc\uc9c0\uac00 \ub300\uc911\uc758 \uac74\uac15 \ud589\ub3d9 \ubcc0\ud654\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5. Journal of Medical Internet Research: \ub9de\ucda4\ud615 \uac74\uac15 \uc815\ubcf4 \uc81c\uacf5\uc758 \ud6a8\uacfc\uc131\uc5d0 \ub300\ud55c \uc5f0\uad6c. Kelders, S. M., Kok, R. N., Ossebaard, H. C., & Van Gemert-Pijnen, J. E. (2012). Persuasive system design does matter: a systematic review of adherence to web-based interventions. Journal of Medical Internet Research, 14(6), e152.<\/p>\n

\ucd9c\ucc98 : \ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ubaa9\ucc28 \u2160. \ubbf8\ub514\uc5b4\uc640 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \ud6a8\uacfc\uc131 \u2161. \ud55c\uad6d\uc758 \uac74\uac15\uad00\ub9ac \uc6b0\uc218 \uc815\ucc45 \uc0ac\ub840 \u2162. \ubbf8\ub514\uc5b4 \ucea0\ud398\uc778\uacfc \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc5d0 \ub300\ud55c \ud574\uc678 \uc6b0\uc218\uc0ac\ub840 \u2163. \uac74\uac15\uad00\ub9ac \uc815\ucc45\uacfc \ubbf8\ub514\uc5b4\uc758 \uc0c1\uad00\uad00\uacc4\ub294 \uae0d\uc815\uc801 \ubc0f \ubd80\uc815\uc801 \uce21\uba74 \u2164. \ubbf8\ub514\uc5b4\uc758 \uac74\uac15\uc815\ucc45\uc5d0 \ubbf8\uce58\ub294 \ubd80\uc815\uc801 \uc601\ud5a5\uc744 \ud1b5\uc81c\ud558\uae30 \uc704\ud55c \ub300\uc751 \ubc29\uc548 \ubcf8\ubb38\ub0b4\uc6a9 \u2160. \ubbf8\ub514\uc5b4\uc640 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \ud6a8\uacfc\uc131 \ubbf8\ub514\uc5b4\ub294 \uac74\uac15\uad00\ub9ac \uc815\ucc45\uc758 \ud6a8\uacfc\uc131\uc744 \uc99d\ub300\uc2dc\ud0a4\ub294 \uc911\uc694\ud55c \ub3c4\uad6c\ub85c\uc11c \uae30\ub2a5\ud55c\ub2e4. \ub2e4\uc591\ud55c \ubbf8\ub514\uc5b4 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[59605,59606,31086,59607],"class_list":["post-49494","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-59605","tag-59606","tag-31086","tag-59607"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/49494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=49494"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/49494\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=49494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=49494"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=49494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}