{"id":51242,"date":"2026-08-31T09:00:47","date_gmt":"2026-08-31T00:00:47","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/08\/31\/51242\/"},"modified":"2026-08-31T09:00:47","modified_gmt":"2026-08-31T00:00:47","slug":"%ed%8f%ac%ec%a7%80%ec%85%94%eb%8b%9d%ec%9d%98-%ea%b0%9c%eb%85%90%ea%b3%bc-%ed%8f%ac%ec%a7%80%ec%85%94%eb%8b%9d%ec%9d%84-%ec%96%b4%eb%96%bb%ea%b2%8c-%ed%95%a0-%ea%b2%83%ec%9d%b8%ea%b0%80%ec%97%90","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2026\/08\/31\/51242\/","title":{"rendered":"[ \ud3ec\uc9c0\uc154\ub2dd\uc758 \uac1c\ub150\uacfc \ud3ec\uc9c0\uc154\ub2dd\uc744 \uc5b4\ub5bb\uac8c \ud560 \uac83\uc778\uac00\uc5d0 \ub300\ud558\uc5ec \uc124\uba85 ]"},"content":{"rendered":"

<\/p>\n

\ubaa9\ucc28<\/strong><\/p>\n

1. \uc11c\ub860
\n (1) \ud3ec\uc9c0\uc158\ub2dd\uc758 \uac1c\ub150 \uc18c\uac1c<\/p>\n

2. \ubcf8\ub860
\n (1) \ud3ec\uc9c0\uc154\ub2dd\uc758 \uc911\uc694\uc131\uacfc \ubaa9\uc801
\n (2) \ud3ec\uc9c0\uc154\ub2dd\uc758 \ub300\ud45c \uc804\ub7b5<\/p>\n

3. \uacb0\ub860
\n (1) \ud3ec\uc9c0\uc154\ub2dd \uc804\ub7b5\ubcc4 \ubaa9\ud45c\uc640 \uc911\uc694\uc131<\/p>\n

4. \ucd9c\ucc98 \ubc0f \ucc38\uace0\ubb38\ud5cc<\/p>\n

\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n

(1) \ud3ec\uc9c0\uc158\ub2dd\uc758 \uac1c\ub150 \uc18c\uac1c
\n \uc18c\ube44\uc790\uac00 \uc81c\ud488\uc744 \uc778\uc2dd\ud558\ub294 \ubc29\uc2dd\uc744 \uc77c\uceeb\ub294 ‘\ud3ec\uc9c0\uc158(position)’\uc740 \ub9c8\ucf00\ud305\uc5d0\uc11c \uc911\uc694\ud55c \uac1c\ub150\uc774\ub2e4. \uc774\uc640 \uad00\ub828\ub41c ‘\ud3ec\uc9c0\uc154\ub2dd(positioning)’\uc740 \uc18c\ube44\uc790\ub4e4\uc758 \ub9c8\uc74c\uc18d\uc5d0 \uc790\uc0ac \uc81c\ud488\uc758 \ubc14\ub78c\uc9c1\ud55c \uc704\uce58\ub97c \ud615\uc131\ud558\uae30 \uc704\ud574 \uc81c\ud488\uc758 \ud6a8\uc775\uc744 \uac1c\ubc1c\ud558\uace0 \uc774\ub97c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158\ud558\ub294 \ud65c\ub3d9\uc744 \uc758\ubbf8\ud55c\ub2e4. \uc774 \uc6a9\uc5b4\ub294 1972\ub144 \uad11\uace0\ud68c\uc0ac \uac04\ubd80\uc778 \uc568 \ub9ac\uc2a4(Al Ries)\uc640 \uc7ad \ud2b8\ub85c\uc6b0\ud2b8(Jack Trout)\uac00 \ucc98\uc74c \ub3c4\uc785\ud558\uc600\uc73c\uba70, ‘\uc815\uc704\ud654(\u5b9a\u4f4d\u5316)’\ub77c\uace0\ub3c4 \ubd88\ub9b0\ub2e4. \ud3ec\uc9c0\uc154\ub2dd\uc740 \uacbd\uc7c1\uc774 \uce58\uc5f4\ud55c \uc2dc\uc7a5\uc5d0\uc11c \uc18c\ube44\uc790\uc5d0\uac8c \uac15\ub825\ud55c \uc778\uc0c1\uc744 \ub0a8\uae30\uace0 \ube0c\ub79c\ub4dc\uc758 \uac00\uce58\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc804\ub2ec\ud558\ub294 \ub370 \ud544\uc218\uc801\uc774\ub2e4. \ub530\ub77c\uc11c \ud3ec\uc9c0\uc154\ub2dd \uc804\ub7b5\uc740 \uc81c\ud488\uc758 \uc131\uacf5 \uc5ec\ubd80\ub97c \uacb0\uc815\uc9d3\ub294 \uc911\uc694\ud55c \uc694\uc18c\ub85c \uc791\uc6a9\ud558\uba70, \uae30\uc5c5\ub4e4\uc740 \uc774\ub97c \ud1b5\ud574 \uc790\uc0ac\uc758 \ube0c\ub79c\ub4dc\ub97c \ucc28\ubcc4\ud654\ud558\uace0 \uacbd\uc7c1 \uc6b0\uc704\ub97c \ud655\ubcf4\ud558\ub824\uace0 \ub178\ub825\ud55c\ub2e4.<\/p>\n

\ucd9c\ucc98 : \ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ubaa9\ucc28 1. \uc11c\ub860 (1) \ud3ec\uc9c0\uc158\ub2dd\uc758 \uac1c\ub150 \uc18c\uac1c 2. \ubcf8\ub860 (1) \ud3ec\uc9c0\uc154\ub2dd\uc758 \uc911\uc694\uc131\uacfc \ubaa9\uc801 (2) \ud3ec\uc9c0\uc154\ub2dd\uc758 \ub300\ud45c \uc804\ub7b5 3. \uacb0\ub860 (1) \ud3ec\uc9c0\uc154\ub2dd \uc804\ub7b5\ubcc4 \ubaa9\ud45c\uc640 \uc911\uc694\uc131 4. \ucd9c\ucc98 \ubc0f \ucc38\uace0\ubb38\ud5cc \ubcf8\ubb38\ub0b4\uc6a9 (1) \ud3ec\uc9c0\uc158\ub2dd\uc758 \uac1c\ub150 \uc18c\uac1c \uc18c\ube44\uc790\uac00 \uc81c\ud488\uc744 \uc778\uc2dd\ud558\ub294 \ubc29\uc2dd\uc744 \uc77c\uceeb\ub294 ‘\ud3ec\uc9c0\uc158(position)’\uc740 \ub9c8\ucf00\ud305\uc5d0\uc11c \uc911\uc694\ud55c \uac1c\ub150\uc774\ub2e4. \uc774\uc640 \uad00\ub828\ub41c ‘\ud3ec\uc9c0\uc154\ub2dd(positioning)’\uc740 \uc18c\ube44\uc790\ub4e4\uc758 \ub9c8\uc74c\uc18d\uc5d0 \uc790\uc0ac \uc81c\ud488\uc758 \ubc14\ub78c\uc9c1\ud55c \uc704\uce58\ub97c \ud615\uc131\ud558\uae30 \uc704\ud574 \uc81c\ud488\uc758 \ud6a8\uc775\uc744 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[60763,50764,18945],"class_list":["post-51242","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-_---","tag-50764","tag-18945"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/51242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=51242"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/51242\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=51242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=51242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=51242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}