{"id":5183,"date":"2025-05-27T09:01:53","date_gmt":"2025-05-27T00:01:53","guid":{"rendered":"https:\/\/blog.agentsoft.co.kr\/index.php\/2025\/05\/27\/5183\/"},"modified":"2025-05-27T09:01:53","modified_gmt":"2025-05-27T00:01:53","slug":"%ea%b2%bd%ec%98%81%ea%b3%bc%ed%95%99-%ed%98%b8%ec%86%90%ec%8b%a4%ed%97%98-hawthorne-experiments-%ec%9d%b4-%eb%ac%b4%ec%97%87%ec%9d%b8%ec%a7%80-%ec%84%a4%eb%aa%85%ed%95%98%ea%b3%a0-%ed%98%b8","status":"publish","type":"post","link":"https:\/\/blog.agentsoft.co.kr\/index.php\/2025\/05\/27\/5183\/","title":{"rendered":"\uacbd\uc601\uacfc\ud559 ) \ud638\uc190\uc2e4\ud5d8 (Hawthorne Experiments) \uc774 \ubb34\uc5c7\uc778\uc9c0 \uc124\uba85\ud558\uace0, \ud638\uc190\uc2e4\ud5d8\uc774 \uc0b0\uc5c5\uacf5\ud559(\uacbd\uc601\ud559)\uc5d0 \ubbf8\uce5c \uc601\ud5a5\ub825\uc744 \uc11c\uc220. \ub300\uccb4\uc7ac(substitute goods), \ubcf4\uc644\uc7ac(complementary go"},"content":{"rendered":"

<\/p>\n

\ubaa9\ucc28<\/strong><\/p>\n

1. [5pt] \ud638\uc190\uc2e4\ud5d8 (Hawthorne Experiments) \uc774 \ubb34\uc5c7\uc778\uc9c0 \uc124\uba85\ud558\uace0, \ud638\uc190\uc2e4\ud5d8\uc774 \uc0b0\uc5c5\uacf5\ud559(\uacbd\uc601\ud559)\uc5d0 \ubbf8\uce5c \uc601\ud5a5\ub825\uc744 \uc11c\uc220\ud558\uc2dc\uc624.<\/p>\n

2. [5pt] \ub300\uccb4\uc7ac(substitute goods), \ubcf4\uc644\uc7ac(complementary goods)\uc640 \ub3c5\ub9bd\uc7ac(independent goods)\uc5d0 \ub300\ud574 \uac01\uac01 \uc124\uba85\ud558\uc2dc\uc624.<\/p>\n

3. [10pt] \ub2e4\uc74c\uc740 2021\ub144\ub3c4 \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc758 \uc2dc\uc7a5\uc810\uc720\uc728\uc744 \ub098\ud0c0\ub0b8 \uadf8\ub798\ud504\uc774\ub2e4. \uadf8\ub798\ud504\ub97c \ubcf4\uace0, \ub2e4\uc74c \ubb3c\uc74c\uc5d0 \ub2f5\ud558\uc2dc\uc624.
\n(1) [5pt] \uc9d1\uc911\ub3c4 \uc9c0\uc218\ub97c \uc774\uc6a9\ud574\uc11c \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc774 \uc5b4\ub290 \uc2dc\uc7a5\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\ub294\uc9c0 \ud310\ub2e8\ud558\uc2dc\uc624.
\n(2) [5pt] \ud5c8\ud540\ub2ec \uacc4\uc218\ub97c \uc774\uc6a9\ud574\uc11c \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc774 \uc5b4\ub290 \uc2dc\uc7a5\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\ub294\uc9c0 \ud310\ub2e8\ud558\uc2dc\uc624.<\/p>\n

4. [5pt] Michael Porter\uac00 \uc81c\uc2dc\ud55c \uc0b0\uc5c5\uad6c\uc870\ubd84\uc11d\uae30\ubc95 \uc911 \ub0b4\ubd80\uacbd\uc7c1\uc790\uc5d0 \ub300\ud574 \uc124\uba85\ud558\uc2dc\uc624.<\/p>\n

5. [5pt] \uaddc\ubaa8\uc758 \uacbd\uc81c\uc640 \ubc94\uc704\uc758 \uacbd\uc81c\uc5d0 \ub300\ud574 \uac01\uac01 \uc124\uba85\ud558\uc2dc\uc624.<\/p>\n

\ubcf8\ubb38\ub0b4\uc6a9<\/strong><\/p>\n

(1) [5pt] \uc9d1\uc911\ub3c4 \uc9c0\uc218\ub97c \uc774\uc6a9\ud574\uc11c \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc774 \uc5b4\ub290 \uc2dc\uc7a5\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\ub294\uc9c0 \ud310\ub2e8\ud558\uc2dc\uc624.
\n \uc9d1\uc911\ub3c4 \uc9c0\uc218\ub294 \ud574\ub2f9 \uc0b0\uc5c5\uc5d0\uc11c \uc18c\uc218 \uae30\uc5c5\uc774 \ucc28\uc9c0\ud558\uace0 \uc788\ub294 \uc2dc\uc7a5\uc810\uc720\uc728\uc774 \uc5b4\ub290 \uc815\ub3c4\uc778\uac00\ub97c \ubcf4\uc5ec\uc8fc\ub294 \uc9c0\ud45c\uc774\ub2e4. \ud55c \uc2dc\uc7a5\uc5d0\uc11c \uc0c1\uc704 N \ubc88\uc9f8 \uae30\uc5c5\uae4c\uc9c0\uc758 \uc2dc\uc7a5\uc810\uc720\uc728\uc744 \ud569\ud55c \uac12\uc744 CRn \uc774\ub77c \ud55c\ub2e4. \uc774\ub54c CR1\uc774 50% \uc774\uc0c1\uc774\uba74 \ub3c5\uc810 \uc2dc\uc7a5, CR2 \uc774 75% \uc774\uc0c1\uc774\uba74 \ubcf5\uc810 \uc2dc\uc7a5, CR3 \uc774 75% \uc774\uc0c1\uc774\uba74 \uacfc\uc810\uc2dc\uc7a5\uc774\ub77c \ud55c\ub2e4. \uc704 \ud45c\uc5d0\uc11c GS25 35%, CU 31%, 7-ELEVEN 20.4%\uc774\ub2e4. CR1\uc774 35%, CR2 \uc774 66%\uc774\ubbc0\ub85c \ub3c5\uc810 \uc2dc\uc7a5\uacfc \ubcf5\uc810 \uc2dc\uc7a5\uc740 \uc544\ub2c8\uc9c0\ub9cc, CR3 \uc740 86.4%\uc774\ub2e4. \ub530\ub77c\uc11c \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc810\uc720\uc728\uc740 \uacfc\uc810\uc2dc\uc7a5\uc774\ub2e4. <\/p>\n

(2) [5pt] \ud5c8\ud540\ub2ec \uacc4\uc218\ub97c \uc774\uc6a9\ud574\uc11c \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc774 \uc5b4\ub290 \uc2dc\uc7a5\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\ub294\uc9c0 \ud310\ub2e8\ud558\uc2dc\uc624.
\n \ud5c8\ud540\ub2ec \uacc4\uc218(HI)\ub294 \uae30\uc5c5\uc758 \uc2dc\uc7a5\uc810\uc720\uc728\uc744 \ubcf4\uc5ec\uc8fc\ub294 \uc815\ub7c9\uc801 \uc9c0\ud45c\uc774\ub2e4.<\/p>\n

\ucd9c\ucc98 : \ud574\ud53c\ucea0\ud37c\uc2a4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\ubaa9\ucc28 1. [5pt] \ud638\uc190\uc2e4\ud5d8 (Hawthorne Experiments) \uc774 \ubb34\uc5c7\uc778\uc9c0 \uc124\uba85\ud558\uace0, \ud638\uc190\uc2e4\ud5d8\uc774 \uc0b0\uc5c5\uacf5\ud559(\uacbd\uc601\ud559)\uc5d0 \ubbf8\uce5c \uc601\ud5a5\ub825\uc744 \uc11c\uc220\ud558\uc2dc\uc624. 2. [5pt] \ub300\uccb4\uc7ac(substitute goods), \ubcf4\uc644\uc7ac(complementary goods)\uc640 \ub3c5\ub9bd\uc7ac(independent goods)\uc5d0 \ub300\ud574 \uac01\uac01 \uc124\uba85\ud558\uc2dc\uc624. 3. [10pt] \ub2e4\uc74c\uc740 2021\ub144\ub3c4 \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc758 \uc2dc\uc7a5\uc810\uc720\uc728\uc744 \ub098\ud0c0\ub0b8 \uadf8\ub798\ud504\uc774\ub2e4. \uadf8\ub798\ud504\ub97c \ubcf4\uace0, \ub2e4\uc74c \ubb3c\uc74c\uc5d0 \ub2f5\ud558\uc2dc\uc624. (1) [5pt] \uc9d1\uc911\ub3c4 \uc9c0\uc218\ub97c \uc774\uc6a9\ud574\uc11c \uad6d\ub0b4 \ud3b8\uc758\uc810 \uc2dc\uc7a5\uc774 \uc5b4\ub290 \uc2dc\uc7a5\uc5d0 \ud3ec\ud568\ub418\uc5b4 \uc788\ub294\uc9c0 \ud310\ub2e8\ud558\uc2dc\uc624. (2) [5pt] […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[9240,537,9243,9242,9244,9241,4254],"class_list":["post-5183","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-9240","tag-537","tag-9243","tag-9242","tag-9244","tag-9241","tag-4254"],"_links":{"self":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/5183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/comments?post=5183"}],"version-history":[{"count":0,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/posts\/5183\/revisions"}],"wp:attachment":[{"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=5183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/categories?post=5183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.agentsoft.co.kr\/index.php\/wp-json\/wp\/v2\/tags?post=5183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}